It's Loch Ness Monster Time!!

[BIAD]

COVID killed tourism so it is time to generate some revenue with the tried and true Lochness mess sightings  !!

I agree with you that this is probably the case and it fascinates me how this would come to fruition.

Is it simply a case of a person -let's say from the Scottish Tourist Board, drives out with a cohort to
the loch and then armed with a few photographs of themselves with a wide-backdrop of water,
contacts a news-outlet and states they've seen something in Loch Ness?

Could it be more simpler and certain media outlets merely generate the images themselves and a
'witness', safe with the knowledge (even consent?) that the organisations involved in promoting
tourism in that area would never divulge the reality of the situation?

The 'Nessie' tales usually appear around the warmer times in the British Isles and traditionally this
has been put down to two things. In the Reader-World, better weather means more visitors to the
loch and an improved chance of seeing something unusual in the peaty water.
A perfectly rational assumption.

But those couple of Summer months are also when Journalists take vacations and many times,
monster yarns supplement the shortfall of content from a fully-staffed news-desk. As you say, it's
a tried and true method!

But I often wonder if by advertising certain companies like the Loch Ness Centre, voices that may
put doubt into a newspaper-reported sighting are stifled for the sake of commercial benefits via
free promotion.